Tuesday, February 06, 2018

Creative Apparel and my new Obsession with Tamil Cinema

Tamil Cinema has always had a crazy and almost fanatical following throughout its history. The fact that several Tamil actors and actresses have turned politicians and administered the state for the last 40+ years is a testament to this fact.

What intrigues me is how seamlessly, cinema integrates into our everyday lives. A wedding? You bet there'll be film music playing. A cricket match? Of course, there'll be film stars gracing the audience with their presence. Film references are everywhere around us. Something that's not been really popular, but is definitely gaining traction is film references on apparel.

The days of screen printing are far behind and Direct to Garment (DTG) printing rules the roost now. This has enabled creative designers like us to use garments like T-Shirts and ladies' tops as plain canvases. A whole new world has now opened up and I believe, Tamil Cinema's role is going to be huge. After all, who wouldn't love to wear a cheeky reference to one of the best comedy scenes from Tamil Cinema like this.


I know, hilarious right? These types of T-Shirts definitely lighten the atmosphere and helps people loosen up. Wearing this, would project you as a fun-loving person and actually create that 'cool dude' first impression if you're meeting new people at a social gathering. What more could you ask for from a garment :D

This fascination prompted me to compile a nice list of some super awesome Kollywood T Shirts in the blog section of my website. It not only includes Kollywood quirks but also ones that spread a good social message. For example, the following one from my sub-section of Bharathiyar T Shirts propagates an important social message about avoiding discrimination.


You can head over to our Tamil T Shirts page to check out the entire collection. Cheers!